Last week we got two very critical and telling sets of data that give us a lot of insight both into this year’s college applicants’ chances and into the impact that the changes afoot [...]

A few week’s back, fresh off taking the new Oct 14 PSAT, our 11th grade daughter brought a few friends home to dinner. All had college on their minds; none really wanted to talk about it. [...]

The talk we gave last week in Doral was an eye-opener, both for the more than 100 people who attended, and for us. Here’s why. The class was held on November 5th… exactly 3 weeks [...]

I love the end of October in Florida!  While it’s getting cold everywhere else, we get the good Heat back (as in the team). Stone crab season starts. The first crisp, sweater weather [...]

October is a VERY busy month in the college planning world. Not only is it crunch time for 12th graders trying to get their applications in early, with the CSS Profile opening on October 1 (and [...]

In yet another ‘never a dull moment’ moment in higher ed, President Obama announced yesterday some pretty broad-sweeping changes to the Federal financial aid system.  Though these [...]

It’s Jill today, with a sideline report from the ongoing battle for market share between previous-upstart turned powerhouse and the current front-runner ACT and its soon-to-be-re-tooled [...]

What You Can Do To Prevent The Market From Making A Mess of Your College Plan! Well I’m not sure where to start today because there is A LOT that I had wanted to talk about this week [...]

It’s an odd juxtaposition that just as the summer season begins to cool down (in most of the country anyway), college ‘application season’  and its accompanying application [...]

 The ‘New Look’ Common App (below) and FSUs application went Live yesterday (Aug 1)! 69 new schools (including Tulane, St. John’s and NSU) have joined the 500 or so other [...]